Dignitus / miha we can consider almost a complete digital branding job. We were responsible for developing the institutional website of the brand and creating the posts of instagram and its categories. In addition to making the photographic essay and an explanatory video of the product for the digital media and sales team. That is why we say that it is almost complete, because only the actual brand was not created by us. Dignitus is the only official representative of the brand / product miha in Brazil.
The difference was to harmonize 2 brands in the same site: Dignitus and miha. Because the representative (Dignitus) was not authorized by the miha headquarter (the product is German) to have a .com.br website. That way we left the homepage as a summary of everything the user would find on the website: miha trainings, product appeals and the news section.